Huly (Julio Rodriguez Mora) is a Cuban-born photographer, videographer, creative director, producer, and artist based in Las Vegas.
His visual work is rooted in storytelling, atmosphere, and identity. Whether creating portraits, editorial imagery, artist campaigns, lifestyle photography, or cinematic video, Huly focuses on producing images that feel intentional, expressive, and emotionally connected to the subject.
Before stepping behind the camera, Huly built a career in music as a producer, artist, and founding member of the internationally recognized collective LAFAME. His background in music has had a major influence on the way he approaches photography and film. Rhythm, composition, lighting, movement, mood, and emotion all play a role in how he builds a visual story.
Born in Cuba and raised in Las Vegas after moving to the United States at fifteen, Huly studied at the Las Vegas Academy of the Arts and later received a scholarship to study music at the University of Nevada, Las Vegas. His work with LAFAME eventually led to a recording relationship with Universal Music Latin, exposing him to years of professional recording sessions, performances, music videos, promotional campaigns, and artist development.
That experience gave Huly a perspective behind the camera that goes beyond simply creating a technically strong image. Having spent years as an artist himself, he understands what it feels like to be photographed, directed, and represented visually. His approach is collaborative and centered on helping people look confident, natural, and authentic while still creating a distinctive visual identity.
His photography moves between portraiture, fashion, editorial, lifestyle, music, branding, and cinematic imagery, often combining clean composition with dramatic light, texture, color, and a film-inspired aesthetic.
Through 511 Music Group, Huly has also worked across music production, artist development, visual media, branding, and creative direction, allowing him to approach photography as part of a larger creative ecosystem rather than an isolated medium.
For Huly, photography is another extension of the same creative instinct that has shaped his entire career: observing details, capturing emotion, experimenting with ideas, and creating work that refuses to be confined to one category.
Photography is not simply about documenting how something looked. It is about capturing how it felt.